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Senior Marketing Support Specialist

Manheim | Atlanta GA 39901 USA | Part Time | Posted: 01/03/2023

Job Descriptiontop

The Senior Marketing Support Specialist is responsible for assisting the marketing manager in coordinating and executing marketing strategy within the assigned auction locations.

  • Functions as a member of the location(s) marketing team, focusing primarily on utilization of marketing tools (i.e. Salesforce, Exact Target, Social Media and Adobe Creative Suite).

  • Works with Marketing Manager on location event strategy and execution, website updates, social media platform management, and email strategy and execution.

  • Designs signage for various sales and clients using Adobe Creative Suite.

  • Owns assigned marketing activities including offers, signage, social media, and email and client call campaigns in support of local and national initiatives.

  • Understands strategic marketing plans for key accounts and implement plans as needed. Assists in submitting COOP requests at the end of the promotional period.

  • Learns and works within analytical reporting tools in order to understand and convey auction performance and return on marketing investment.

  • Partners with Manager on event strategy, execution, and post-event performance measurement.

  • Works in auction lanes on sale days to execute marketing offer(s) for commercial and dealer accounts.

  • Ensures projects and day-to-day tasks are delivered on time, within budget and are in alignment with auction and regional goals and priorities.

  • Provides exceptional customer service for internal and external clients.

  • Performs other duties as assigned by management.

  • Supporting these auction locations: Manheim Atlanta, Manheim Birmingham, Manheim Georgia, Manheim Nashville, Rome Auto Auction.

Qualifications

Minimum:

  • High School Diploma/GED and 5 years’ marketing and/or promotions experience. The right candidate could also have a different combination, such as any level degree/certification beyond HS diploma/GED in a related discipline and 3 years’ experience; or 7 years’ experience in a related field.

  • Knowledgeable in Microsoft Office and fundamental graphic arts knowledge

  • Understanding of marketing tools available on social media platforms (Facebook, Instagram, LinkedIn, and Twitter).

  • Professional demeanor with ability to work in a high performance, fast-paced team environment.

  • Excellent communication (written and verbal), organizational and interpersonal skills required.

  • Ability to work under pressure with time constraints, in a constantly changing work environment.

Preferred:

  • Bachelor’s degree in marketing, communications, or advertising.

  • Auto industry experience

  • Salesforce.com knowledge

  • Ability to sit and stand for prolonged periods of time.

  • Ability to perform repetitive tasks; manual dexterity.

  • Vision abilities required include close, distance, color, and depth perception.

Work Environment: Occasional exposure to outdoor weather conditions as well as noise, dust, and fumes in auction lanes.


About Cox Automotive

At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more. What’s more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today! 

About Cox

Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses – which includes Cox Automotive and Cox Communications – is forging a better future for us all. Ready to make your mark? Join us today! 

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Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page.

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

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Location Atlanta, GA, 39901, United States
Categories Marketing/PR

Location Maptop

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Job Code R202212145-4c767

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