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Senior Marketing Analyst

Stericycle | Bannockburn IL 60015 USA | Full Time | Posted: 11/20/2020

Job Descriptiontop

Position Purpose:

The Sr. Analyst, Marketing Analytics is a key role within the Stericycle Go-to-Market team, serving as a key analyst of Stericycle's Marketing Analytics and Insights team.

This role is responsible for leading the production of analysis and insights of Stericycle's marketing and commercial performance. The Sr. Marketing Analytics analyst will own projects within market and customer intelligence including whitespace analysis, customer segmentation and prioritization, identifying customer hierarchy, and geo-targeting while working closely with Marketing and Sales leaders to develop insights that can drive improvements in customer acquisition and sales revenue.

Key Job Activities:

Performs in-depth, quantitative and qualitative analysis of customer data, to identify trends and insight that translates into actionable opportunity for growth.

•Identifies whitespace within local/independent and enterprise markets including share of services, site penetration, affiliations relationships, and new logo target opportunities through data queries and analysis in SQL and/or SAP databases.
•Project manage cross functional initiatives focused around customer acquisition and optimization to drive impact across both inbound and outbound channels
•Presents the insights identified in a clear manner, that will inform the strategies of the commercial marketing team to accelerate growth
•Develops and maintains reporting and analysis on key sales trends to model and forecast results based on services, pricing, LTV and revenue plan
•Performs and present pricing, profitability, and/or revenue analyses for business. Identifies quality improvement initiatives by conducting meetings and communicating with both business leaders and stakeholders to identify business challenges and improve sales performance and customer satisfaction. Converts business ideas into action items and timelines for development.
•Works closely with 3rd party vendors to improve market intelligence that can drive improvements in sales targeting like geo-targeting and density analysis
•Partner with integrated marketing leads to conduct research or analysis that produces actionable data to initiate effective programs

Education:
Required Education: in Bachelors or Equivalent
Experience (North America & LATAM):

Bachelor's degree in Marketing, Business Administration, Statistics, Economics, Computer Science or other related field or the equivalent in related work experience with strong business knowledge.

•5+ years' experience in a marketing analyst role, preferably in a B2B services environment, with increasing responsibility
•3+ years' experience and established skill "data mining" and querying using SQL Server, Alteryx, Tableau, SAP suite, or similar query tools.
•2+ years of developing intelligence through research to inform commercial targets with a proven track record of driving revenue improvement across multiple business units
•2+ years of modeling, forecasting experience in excel and ability to showcase results in a clear manner through formatting, pivots, charts or graphs.
•Excellent presentation and communication skills with the ability to create a narrative; communicating complex concepts within a story to engage stakeholders
•Working knowledge of Salesforce Sales Cloud and it's suite of products and how to enable sales to work within those systems
•Prior experience working on a fast paced, high impact team

Experience (EMEAA):
Certifications and/or Licenses:
Benefits:
Disclaimer:

The above description is meant to provide a summary of the nature and level of work being performed; it should not be construed as an exhaustive list of all responsibilities, duties and requirements of the job or person. This document does not create an employment contract, implied or otherwise. Stericycle will consider requests for workplace accommodations for protected physical or mental limitations in accordance with its human resources policies and local laws.To the extent permissible under local law, and consistent with business necessity, Stericycle reserves the right to modify the content formally or informally, either verbally or in writing, at any time with or without advance notice.

Job Detailstop

Location Bannockburn, IL, 60015, United States
Categories Marketing/PR

Location Maptop

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Job Code 5149

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