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USA-Digital Marketing Analyst Sr

Stericycle | Indianapolis IN 46278 USA | Full Time | Posted: 07/31/2020

Job Descriptiontop

Position Purpose:

The Digital Marketing Analyst Sr is responsible for supporting the Marketing team globally in implementing digital strategies across email, web (SEO/SEM) and social media. The Digital Marketing Analyst Sr will work extensively within CRM, automation, CMS, analytics and PPC ad platforms including Salesforce, HubSpot, Drupal, Google Analytics and Google Ads.

The Digital Marketing Analyst Sr will be responsible for developing, implementing and monitoring campaigns consistent with the company's strategic customer acquisition and retention goals and priorities.

Key Job Activities:

Marketing Automation Program:

Maintain and optimize the Stericycle Expert Solutions marketing automation software infrastructure (HubSpot). Develop strategy, configure and build all perpetual and one-off campaigns for non-customer and customer audiences, globally.

Ongoing maintenance and oversight.

Website:

Responsible for website content maintenance and optimisation (via CMS: Drupal) – Note: NO development skills (e.g. PHP, HTML or CSS) required.

SEO/SEM:

Responsible for creating effective paid search strategies consistent with the company's strategic priorities.

Education:
Preferred Education: in Bachelor`s Degree or Equivalent
Experience (North America & LATAM):
  • Bachelor's or college degree in a marketing discipline or equivalent work experience.
  • 4+ years' experience in a marketing role, preferably in a B2B services environment
  • 3+ years' experience working with marketing automation and CRM software/platforms – including HubSpot and Salesforce
  • Some experience in content management systems and SEM/SEO strategy/campaigns
Experience (EMEAA):
Certifications and/or Licenses:
Disclaimer:

Disclaimer: The above description is meant to provide a summary of the nature and level of work being performed; it should not be construed as an exhaustive list of all responsibilities, duties and requirements of the job. This document does not create an employment contract, implied or otherwise. Stericycle will consider requests for workplace accommodations for protected physical or mental limitations in accordance with its human resources policies and local laws. To the extent permissible under local law, and consistent with business necessity, Stericycle reserves the right to modify the content formally or informally, either verbally or in writing, at any time with or without advance notice.

Job Detailstop

Location Indianapolis, IN, 46278, United States
Categories Marketing/PR

Location Maptop

Contact Informationtop

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Job Code 3782

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